27 Aug Keep Diners Safe with Contactless Menus
The most handled item in a restaurant is definitely the physical menus, as diners put cleanliness and safety as a top priority...
Author: Mark Cesareo
27 Aug Automation, ‘Robots’ Infiltration
In a recent podcast episode of Asian Efficiency, the host shares some web tools to automate your personal and your business life. Some of their favorite browser extensions to save time: OneTab: Save up to 95% memory and reduce tab clutter. Evernote Web Clipper: Clip, highlight,...
24 Jul Tips for Better Travel Marketing
Travel on your mind? You're not alone! People are searching the web for their next destination, want to know the key moments in a consumers' journey to win them over, and choose your business? Check out 10 ideas to improve your travel marketing strategy using PPC this...
24 Jul What Travel Marketers Need to Know
There's no doubt that every industry has been affected by coronavirus. But as we in Aruba have experienced, the impact on travel has been the most significant. How to know when to reopen What travel's new normal may look like Why safety is the new...
29 Jun Creativity in Times of Crisis
With endless forms of creative expressions such as the literary arts, music, and even culinary and farming it is almost human nature for us to find ways to survive, so we learn to adjust and adapt. "Creativity is one of the most powerful tools we have...
29 Jun Creativity and Diversity
In the business of developing an experience that makes people's lives simple, consumers are paying more attention to what brands are doing to promote diversity and inclusivity in the workplace and this plays a big factor in the consumer's buying decision. With a society that's demanding...
29 Jun Four Ways to Spark Creativity
What better time to think about creativity than during our most trying times. It's an opportunity to question your business current process and how they are contributing or inhibiting creativity in your team. Here are some key lessons for leaders to ignite their teams' creativity: Remember...
28 May Open for Reinvention
It's not only about reopening but a new beginning. An opportunity—and a need—for many companies to build the competences they wish they’d invested in before. Think about how to become more digital, data-driven and with remote work on the rise...
28 May Navigating Advertising During the COVID Storm
The "new normal" have advertisers looking into past recessions and pandemics for guidance on how to market to consumers. Although times have changed, similarity is evident within the current lack of sales and overall financial hardship faced by consumers. Adobe reveals comprehensive survey results and strategy...
28 May Coronavirus-Proof Your Business
There's no denying that coronavirus has changed everyone's life, in the business world many businesses had to dramatically change the way they operate. Here are five largest macro trends we are about to see and should take into consideration going forward. The rise of enhanced websites...
