Numbers are climbing when it comes to businesses using Facebook. According to this report 80% have a FB page, 62% are purchasing FB ads and an estimated 2.5 million are paying for ads or boosting posts. Social media is clearly a top source when it...
Until now Instagram has not had much to offer companies who are looking to drive more traffic to their website. Instagram has just recently introduced a new feature, Instagram Stories. Verified profiles can now take advantage by placing links directly in their stories for users to...
Are you tired of publishing the same basic mediocre press releases? Contrary to your beliefs you can strengthen your pitch so that it comes across as appealing, concise and effective. Captivate and reel in your audience with these brilliant tips. Read more...
The marketing industry is constantly evolving due to the ever changing technology and social media dominated world. This can make matters quite challenging when trying to reach your consumers with the intent of selling your product or service. Learn how to improve your marketing campaign...
October 2016, mobile and tablet devices accounted for 51.3% of internet usage compared to 48.7% by desktop. This marks the first time worldwide mobile internet usage has surpassed desktop. It seems mobile-friendly websites need to be a priority! Read more...
Google has began testing a new “mobile first” version of its search index. This prioritizes mobile content in all search results. Page rankings will be based on their mobile content if this version comes into play. Are you ready? Is your website mobile friendly? Read more...
Every business shares a common goal: drive more traffic to their website. However, not everyone is successful with their SEO efforts. To maximize your search marketing strategy be sure not to leave the following areas out. Read more...
The accuracy of data and metrics of Facebook regarding advertiser’s video ads is in question. Facebook has come forth to improve this issue and has launched a new blog called Metrics FYI, where clients can view for themselves the changes and corrections being made. Read more...
Many companies are keeping up with today’s social media trends and have joined Instagram. However, not all have maximized their business profiles to their full potential. Learn how to perfect and make your business profile more effective with these tips. Read more...
It’s nearing the end of the year, time to prepare for the new year! As we know trends, social media and technology are ever changing, forcing the marketing industry to keep up. It may be useful to take into account the following trends to stay...
