In the past, having a physical address and proximity to the searcher as ranking factors, gave local businesses a shot at attracting customers from search engines. This break is now slowly ending with the size reduction of Google’s local pack and creeping ads. Businesses must...
SEO and e-commerce are always evolving. It is essential to follow and keep up with the trends to stay ahead of the competition! Even though you might not be directly involved with the SEO of your company’s website, understanding everything your website provider does to...
A recent Salesforce study found that 70 percent of brands plan to increase their budgets for social media, as customers grow wary of banner ads. A growing number of brands are also partnering with social media influencers in an attempt to reach Millennials and Gen Z....
Instagram is a photo based platform that has become extremely popular, and is therefore being used by marketers as a promotion tool. To achieve success with marketing through Instagram, it is necessary to achieve balance in post frequency, engagement, proper use of hashtags and image...
Everyone in the business world is aware of the value of Social Media for brand awareness and lead generation. But turning Social Media leads into loyal customers takes a lot more than publishing posts and collecting likes. An essential part of taking advantage of the...
Because customers are looking deeper into what companies are doing, creating stories with your brand is a great marketing strategy. Before making a purchase or creating a partnership, customers want to evaluate whether the company’s values align with their own. Implementing a brand story is...
Aruba Weddings by Bonny & Nathaly re-designed website resents a custom design by CaribMedia featuring custom short codes & scripts. This mobile-friendly website uses the Wordpress CMS platform with a responsive design. Read more...
Economy Car Rental updated their website to cater to mobile users. The website includes User Friendly booking module which integrates with an existing booking engine and made improvements to their booking engine interface. Read more...
Back in 2014 Google started with its initiative to give mobile users a better search experience. They have recently released the second version of their mobile-friendly algorithm update, making it even more crucial for websites to be accessible to mobile users. Those who are not...
We can officially say we have reached the point in the mobile revolution since desktop internet access keeps declining. Google even confirmed last year that more searches come from mobile devices than from computers. This trend has been underway for the better part of the...
